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but also detonated the floor industry, "integrity crisis." March 15, 2006 before the flooring industry in Germany to create, the German brand self-styled floor business abound, marketing means endless, speculation wear standards, speculation substrate E0 level, then launched a safe consumption, first payment and many other slogans ,
But as consumers can know how much of these? Consumption is not transparent, information asymmetry to give some business opportunities, this opportunity for the healthy development of the industry can not play a catalytic role. "Honesty" is the development of the road on the sword; "not honest" is to stifle the vitality of the enterprise "executioner".
Floor sales market will be 4 points in 2007 to strengthen the floor will continue to occupy the majority of wood. With the gradual standardization of the flooring industry, high technological content, good product quality laminate flooring will continue to dominate the flooring market, imitation wood laminate flooring will be popular.
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