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This is not a single type of flooring products, it should be as a kind of cultural heritage. In fact, our customers have a lot of collectors, in our club, there are a lot of arts and crafts, or something precious wood carving, Fulin value of the brand lies not only in these ready-flooring products, also including many cultural values ??inherent in ??? [Reporter]: Do you think for our high-end positioning of the brand, the gold nine silver ten this popular brand of traditional marketing node is not relatively not so important? [Guest]: activity we do. Do high-end flooring products this concept is not acceptable to all,diy composite deck bending and we hope that the country's culture through the wood to slowly make our activities more acceptable to consumers. Do activities, it is difficult to be consumer awareness. Do you have good stuff, you do not effectively promote, others do not know. [Reporter]: So relatively speaking, is there some innovative promotional method?
[Guest]: promotional tools, we actually have a bit of civilian products, this type of public way we will do it. High-end products, we also have promotions, but we are not simply discount, like selling our country wood, we can send related furniture, handicrafts made of wood with a country these things, this product is only our unique Fulin floor. Because we want you to buy our country wood flooring, we also included the country's art or other wood products to you, which can be passed along from generation to generation, more valuable, I believe this is a very attractive way. [Reporter]: flooring industry recently have some brands in the marketing There are many innovations, such as the recent nature of film marketing, not long ago when aerospace popular floor space marketing. Then the future Fulin floor will also use some new ways or a combination of hot nowadays to brand marketing? [Guest]: marketing is ubiquitous.
Enterprises of every action are in fact part of the marketing. As long as legitimate, it has an effect on us, and we are hoping to try. [Reporter: Specifically, what are your plans in the second half or are trying to do now planning? [Guest]: We are all parts of the country in the second half in each country to implement the buy wood floor, sending the country supporting wooden furniture, this is our larger marketing actions. We just talked about the future investing in a dock composite wood or concrete development of high-end, we hope to do the floor inside the luxury. We sell 100 square meters of floor closet send a 68,000 yuan, such a large upfront investment mainly hope that through this promotion to allow more consumers to understand what is the national wood. [Reporter]: ah, yes, thank you for accepting our interview.
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