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August 17, "Big 13 (i) the United States and Africa First African Cultural Festival Nationwide Series tour Shanghai Station" Anxin Flooring Meikailong Wenshui shop store grand opening. After the tour, vice president and chief marketing director Shun floor back to Xiao Wei was interviewed by a reporter Sohu focus of home, she shared her views on African wood culture. Oriental culture meet passionate African Sohu Reporter: Shun African Cultural Festival is the highlight of this year's branding, following the Nanjing Railway Station through the curtain, and the floor came to Shanghai. pvc wood panels wood finish As Shun stronghold placed what your expectations of this event? [Back to Xiao Wei]: We The event includes two aspects: First, the spread of African culture, at the same time, a large section of the United States and Africa wood flooring is a promotion. We engaged in 2005, when a cultural tour of the Brazilian Indians, then walked 22 cities, the response is very good, its newspapers and television are also many.
In 2011, we have entered the African market, but also has its own factory in Africa. In this process, we fully feel the warm, lively African culture, so we want to feel capable of African indigenous cultures and customs into the country, so that consumers can feel the original ecological culture in Africa. So, this activity is mainly wood-based Africa, especially in Africa pear series of promotion. Chinese people are fond pear mahogany one, it is a high-end rare wood. We are able to bring such an element to mahogany floor household items which is an innovation. In fact, we kind of this material has been extended more than three years, and achieved good results in the process, has occupied a large proportion of sales of solid wood flooring. Sohu Reporter: Shun's main activity is the "culture" to promote African culture this topic, then you understand how individual African culture it? [Back] Xiao Wei: In my personal understanding opinion, I feel African culture is indigenous, natural, nature.
You see Africans on stage, very enthusiastic. Just like we go into a show when I next speak with my colleagues, we also jump jump up together, it is to have such a passionate appeal, and we just China Eastern culture forms a contrast. put a deck on grass Sohu Reporter: Since the promotion of African Cultural Festival, received the kind of effect in the consumer groups as well? Different cities, the degree of geographical differences in consumer acceptance will it? Shun will be how to deal with this difference? Xiao Wei [back]: You see these chairs we sit is a kind of mahogany, that is, since the Chinese tradition is very acceptable.
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