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Smoke has not cleared 11 double, twin 12 already gaining momentum. All kinds of household enterprises in the electronic business platform to lose ground, home stores are pitching line. In two large electricity providers to promote the intermission, Redstar, B & Q line home stores, have released the big move. In the current domestic home market, behave apparently not survive home store, change is inevitable, but the way how to go, the store has become the most urgent problem. Market fork, home stores where to go? Road to go deep: tapping the potential demand for more services Unicom As the largest home stores, Redstar since listing in June, moves frequently. August 25, issued jointly with the Bank of Shanghai Mstyle credit card; pvc composite panels October 22, the United Centaline Property, Industrial and Commercial Bank of China launched the "home +" Privilege card; dual 11, any connection with Suning Tesco share large data members, home retail terminals and other resources.
In the November 25, Redstar has released a large move, to join E-House China, Sina home, Star real estate, good house China, with the national 2000 developers to achieve strategic cooperation. Moreover, in order to create a history called "the most comprehensive" consumer service chain, Meikailong also Haier Finance, Shanghai Bank, CITIC Bank and other enterprises. Meanwhile, Redstar has spared no effort to build a "device of" home arts platform,timber land wood look tile and strategic stake in Apollo Art Net. The Redstar cross-border initiatives will all aspects of home services are in the bag. As we all know, the current domestic home market, is in a buyers market, how to win more satisfied members, will become the key to the occupation of the home sales market Heights.
Data show that during the National Day Meikailong members contributed 61.7% of its total sales (as of November), these "old customers" will bring more than 140 million worth of purchases so that Redstar see Potential Members sweetness demand. In order to occupy the "precision build off" the huge potential market, Redstar joint household retail chain of home buyers, home arts investment and many other areas, the member service system upgrade from a "one-stop service" for the "one-stop Formula whole scene home decoration services platform ", showing a more comprehensive, systematic quality serviceturtle timber planter diy . O2O this new model, no matter which side, it means that the owners of large data mining depth, accurate capture potential customer base, and strengthen the original customer service advantages.
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